MICROBANK ACADEMY

6 Hats

Analyse your business idea and separate rational and emotional aspects. Get a global vision from different points of view.

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Marketing Strategy

Define, adapt and plan a value marketing strategy. Become your customers' new 'influencer'.

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Context Canvas

Analyse, project and understand your business model from a global vision of the project's environment.

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Empathy Map

Observe, imagine and get to know your customer. Become your client and detect new business opportunities.

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Vision Canvas

Align and share the same strategic vision with the rest of your team. Create a solid project.

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Business Canvas

Build your business model based on a general approach. Use it as a starting point to attract customers.

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Value Proposal

Value, project and adapt your idea with an attractive value proposition for your customer.

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Project Scope

Analyse and plan, connecting your customers' needs with your business goals.

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Task Chart

Plan, organise and streamline your weekly work to improve efficiency. Turn the tasks into a game.

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Persona

Define and empathise with your customer to understand behaviour patterns, goals, fears and needs.

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